Never forget that customers are not a means to an end (your profits). Customers are there to be served and given what they are willing to pay for.
Our corporate culture has gotten the cart before the horse on this one. Is it any wonder to you that service is just a word for so many organizations?
Start serving and you’ll make all the money you need.
Seth Godin’s post on It (almost) always happens this way speaks to what happens when organizations forget.
Ever thought about how much time you spend working? Ever thought about how much of your identity is shaped by work? Ultimately, I’m speaking to those that work eight or more hours per day in an organization (profit or non-profit). Much has been written about the work place and all of the dysfunctional goings on. But where should all of this land, in light of LIFE?
Some of you will spend thirty or more years working. Your happy, your sad. You get a promotion, you get fired. As someone whose experienced all of those things, I can tell you that my life is not measured in large portion by work. I am learning more and more each day that what matters is what is in my heart. My life will be truly defined by that. Even more importantly, will what’s in my heart “get out?”
Many of you are thinking that you can’t put time and focus on things of the heart. If you’re reading this then you’ve been given the gift of life, therefore successs in the things of the heart is what you should be pursuing.
By the way, you’ll be more of a success in your work when you pursue being a success in the things of the heart.