{"id":1058,"date":"2005-06-21T19:35:00","date_gmt":"2005-06-21T19:35:00","guid":{"rendered":"http:\/\/www.epicliving.com\/epic\/brand_you\/"},"modified":"2005-06-21T19:35:00","modified_gmt":"2005-06-21T19:35:00","slug":"brand_you","status":"publish","type":"post","link":"https:\/\/www.epicliving.com\/epic\/brand_you\/","title":{"rendered":"Brand You"},"content":{"rendered":"

It\u2019s pretty amazing how much an organization puts into its brand.  <\/span>Think about the dollars and mental capital used to further a corporate brand.  <\/span>What\u2019s more amazing is how little we put into our own personal brand.  <\/span>I\u2019m conducting a seminar on Friday around developing a personal brand.  <\/span>Here are some points we\u2019ll be discussing:<\/span><\/p>\n

\n

<\/span><\/p>\n<\/p>\n

\u00b7        <\/span><\/span><\/span>Everyone has a personal brand.  <\/span>No one get\u2019s a pass on this truth<\/span><\/p>\n

\u00b7        <\/span><\/span><\/span>If anyone desires to succeed, regardless of the level, they\u2019d better know what their brand communicates.<\/span><\/p>\n

\u00b7        <\/span><\/span><\/span>If you don\u2019t leverage your brand, then the corporation will\u2026at your cost.<\/span><\/p>\n

\u00b7        <\/span><\/span><\/span>The biggest mistake you can make is letting anyone else define the value of your brand.<\/span><\/p>\n

\u00b7        <\/span><\/span><\/span>The best organizations are those that embrace personal branding.<\/span><\/p>\n

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If you\u2019re working for an organization that encourages personal branding, you\u2019re rare and blessed.  <\/span>Personal branding scares mediocre enterprises.  <\/span>They find it difficult to get their mental arms around the marriage of corporate and personal brands.  <\/span>Start working today on the most important brand\u2026You.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

It\u2019s pretty amazing how much an organization puts into its brand.  Think about the dollars and mental capital used to further a corporate brand.  What\u2019s more amazing is how little we put into our own personal brand.  I\u2019m conducting a seminar on Friday around developing a personal brand.  Here are some points we\u2019ll be discussing:…<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1058","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/www.epicliving.com\/epic\/wp-json\/wp\/v2\/posts\/1058","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.epicliving.com\/epic\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.epicliving.com\/epic\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.epicliving.com\/epic\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.epicliving.com\/epic\/wp-json\/wp\/v2\/comments?post=1058"}],"version-history":[{"count":0,"href":"https:\/\/www.epicliving.com\/epic\/wp-json\/wp\/v2\/posts\/1058\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.epicliving.com\/epic\/wp-json\/wp\/v2\/media?parent=1058"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.epicliving.com\/epic\/wp-json\/wp\/v2\/categories?post=1058"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.epicliving.com\/epic\/wp-json\/wp\/v2\/tags?post=1058"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}