The Traditional Book Publishing Quandary

Traditional book publishers are in a quandary.  I won't bore you with my thoughts on what I've learned since the release of my book Waking Up in Corporate America.  But one thing is clear, executives at traditional book publishers should consult their counterparts in the music business.  Their story is very similar.

I wrote late last year on the approach/expectations for my book.  You can read that post here.

Now comes a piece from Dave Balter (thanks, Guy for pointing out onTwitter) entitled How the Book Publishing Industry Should Reinvent Itself.  Dave's thoughts are informed and point to a different, if not better future, for authors and publishers.

The downside is change is never easy, and publishers are holding on tight to the old model.  Harper Collins seems to be bucking this trend, as evidenced by this article in the NY Times from earlier this year.

As an author, I'm encouraged by the trends.

Execution and the Entrepreneur

Found this post from Rebel Stance on Execution: Mystery Entrepreneur.  It reminds me of why even great ideas can go south without execution.

I like their thought on who you surround yourself with.  In other words, it's important to stay away from non-believers.  Those are the people who always see things "not working out."  That said, it is important to have coaches who will tell you the ugly truth.

When the next great idea comes don't forget the execution (air in the beautiful red balloon).

How Learn From My Life Can Change Your World

Ryan pointed me to this site.  Ryan Bettencourt is the co-founder of Learn From My Life, a place to grow for sure.  Their concept is to assemble leaders, authors, and entrepreneurs from many different walks.  Then allow them to dispense their wisdom via teleconference.  You even get to vote for certain questions to ask during the events.  You'll also find people like Lois Kelly and Daniel Pink presenting this month. 

What I like most about this idea is basing it on life experience.  I am an experiential focused blogger, author, coach and speaker, so it would not be surprise for me to dig what Ryan and his partners are doing

I won't give everything away, but you'll gain much Learn From My Life.

Why Incongruent Values Matter

When I was much younger (a time when I thought I was invincible) I had one significant incongruent value.  That was the value around my physical health.  At barbecues or off-site business meetings I would tell the world that my physical health was important.  However, I lived a different paradigm.  I was all talk and no behavior.  It wasn't until about two years ago that my mouth, mind and heart came together.  I won't bore you with my routines for physical health, but I am in the best shape of my life.

Keep in-mind that incongruent values don't make you a bad person, but they do reveal that something is "off" in your life.  The choice to do something about it is totally up to you.  I took action when the storm clouds started to gather.  Funny how time and reality conspire to move us.

When I wrote Waking Up In Corporate America, my urgency around doing what I say increased dramatically.  I wanted to make sure that I was living up to the coaching I was dispensing.  We all need mechanisms in our lives to drive accountability.

Marshall Goldsmith has a great post on Why We Don't Do What We Say.  Marshall's perspectives are spot on.  The ideas are not new, but give a needed reminder of how important our actions are.

Remember, life is a limited time offer.  You won't get a do-over.

Letting It Play Out

In life and work it can be easy to call the game before everything plays out.  You may think that the current state is a predictor of the final outcome, but history has shown that often the result is very different.  For example, look at Great Britain after France fell to Hitler.  Many back then declared the end was near, except Churchill thought differently.  I'm glad he did.

Before you start thinking that Churchill, Hitler and WWII have nothing to do with your life and work, let me illustrate some key realities:

  • Great stories don't just play out on grand stages.  Quite frankly, grand stages set the context for the ordinary.  We often buy into the lie of "my life is not as big or wide or great as so-and-so."
  • Every life and story is fluid.  It is moving as long as the subjects are "alive." 
  • Our culture has diminished the pursuit of our stories.  We been marketed the ideas of sitting on the sideline, while the privileged few live out dreams.  It's a type of voyeurism.

If we're not careful, we'll disengage before every thing has played out.  This is hard!  But the upside is tremendous when we see things in the form of a story-our lives and work.  Without this view, betting on a "sure thing" is all you'll have stomach for.  And sure things are nothing more than code for playing it safe.  I am convinced that you must let the story play out.  No early exits.

I have a friend who works for company that frustrates him almost daily.  You could argue that some of it is his fault, but on the whole he has reason to be frustrated.  His company is mediocre.  If I were coaching him as a client I would advise him to cast a vision for a better future (with or without the company he works for), set goals around that vision, and create an action directive to see it through.  But he is not a client, so right now the issue is purely surface oriented.

So what should he do about the frustration?  I advised him to think about his company's story.  Yes, organizations have a story to live through as well.  Organizations set in motion the elements of their story through structure, people and mission.  Each of these will have tremendous impact on how their story will play out.  If the organization sees their people as nothing more than a means-to-an-end, then disengagement will settle in and take root.  You've read stories like this.  You've seen this movie before, haven't you?

We're too caught up in daily information to understand that a story always plays out over the course of time.  We wake up and our mediocre company is still open for business.  We wake up and our jerk boss is still in-charge.  These are hard realities to face, but the story hasn't fully played out.   

There is tremendous opportunity here…if you're willing to look closely.  By seeing the good and the bad, it places you in a very liberating position.  You can begin to see clearly because you've embraced the story through the lens of beginning, middle and end. Your options really open up at this point. 

Just don't make this only about work.  Your life is a story and it will play out as well.

Getting the Most Out of LinkedIn

I, like many of you, are on LinkedIn.  It is a great tool for networking and meeting new people.  It is also a significant part of your branding strategy, whether you know it or not.

Peter Clayton over at Total Picture Radio has an interview with Shally Steckerl.  He is the Chief Cyberslueth of JobMachine.  Shally is an expert in recruiting and talent management.  I picked up some great tips on making the LinkedIn experience better for me and my organization.

If you're a subscriber or regular visitor to this blog, I would be honored to connect with you on LinkedIn.

Identity

When identity is formed by "things,"  you are certainly courting disaster.  It might not happen immediately, but over time it will ruin you.