Traditional book publishers are in a quandary. I won't bore you with my thoughts on what I've learned since the release of my book Waking Up in Corporate America. But one thing is clear, executives at traditional book publishers should consult their counterparts in the music business. Their story is very similar.
I wrote late last year on the approach/expectations for my book. You can read that post here.
Now comes a piece from Dave Balter (thanks, Guy for pointing out onTwitter) entitled How the Book Publishing Industry Should Reinvent Itself. Dave's thoughts are informed and point to a different, if not better future, for authors and publishers.
The downside is change is never easy, and publishers are holding on tight to the old model. Harper Collins seems to be bucking this trend, as evidenced by this article in the NY Times from earlier this year.
As an author, I'm encouraged by the trends.
Traditional book publishing is an elite, dead end.